HB Connection is an innovative web community designed to categorize and simplify business listings for all companies, goods and services associated with the health and beauty industry in the United States. The first and only one of its kind, the site connects professionals and consumers via powerful search filters that are at the same time comprehensive and simple.

Users may search by business type, by business name, by zip code, by business’ or practitioner’s years of experience, by specialty, by hours of operation, by language spoken, by gender, by distance from a select location and more. Member-partners, which range in kind from doctors, hospitals and medical centers to nanny services and nail salons, are able to be rated by users. Users benefit from complete and detailed information that’s also easily accessed, quality services and options, and incentives in the form of discounts and offers extended exclusively to HB Connection users to encourage patronage of member-partner goods, services or establishments.

Most importantly, HB Connection goes beyond being a directory service to achieve the status of an online community-continually, dynamically and exponentially being generated, built and widened to include new geographical areas and new member-partners and users. Offering the latest news and current analyses of online practices in the health and beauty industry, HB Connection is an ideal marketing tool for business owners and operators.